Heritage Tourism Marketing Strategies

Destination branding is a key element of place promotion.  Make sure your brand reflects what you want your destination to be known for.  Find ways to engage your partners to build a universal brand.  Marketing strategies are an essential component in the development of a successful heritage tourism program.  A successful marketing campaign will create a recognizable “brand,” attract visitors and encourage investment and partnership.

Drawing visitors to your community requires the development of a multi-year marketing plan.   The NPF team can help you define your organization’s “brand” by developing a communications plan, strategic marketing plan, promotional materials (logos, press releases, newsletters, brochures, and advertisements) and organize promotions for maximum results.

For any Heritage Tourism Planning Services, please contact Suzey Van Ness at suzey@NevadaPreservation or (855) 968-3973, Ext. 704.